How to Transform Product Marketing with AI
Over the past year, I designed a new go-to-market strategy for Bitdefender and wrote dozens of blog articles and hundreds of LinkedIn posts with the help of AI. As a…
Most popular
Your Custom GPT: Creating a Personal Brand Adviser
Welcome to the first edition of the UpLevel! Newsletter. I s…
Win at Positioning in 2024: How Cybersecurity Leaders Differentiate
In the ever-evolving landscape of cybersecurity, differentia…
Positioning strategy: How to drive growth in 2024
The product positioning strategy is the cornerstone of any e…
Latest articles
AI in Cybersecurity: the New Frontier of GenAI
Artificial Intelligence (AI) and Machine Learning (ML) are n…
NIST 2.0: Quick How To Guide for Business Leaders
Historically, business leaders have delegated cybersecurity …
How to create an AI Security Assistant with Custom GPT
I created Custom GPTs to serve multiple needs: generate bett…
Deepfake Video Scams – How To Protect Your Business
Ever found yourself on a video call, wondering if the person…
Cyber Resilience for Small Businesses – Thriving in a Digital World
For owners of small businesses and solopreneurs, cyber resil…
How to build Business Resilience through Sustainable Growth
I recently came across an insightful Deloitte research on de…